Kelley Koehler

Kelley Koehler

Kelley Koehler, aka the Housechick, is usually found focused on her Tucson, Arizona, real estate business. You may also find her on Twitter, where she doubles as a super hero, at Social Media Training Camp, where she trains and coaches people on how to integrate social media into successful business practices, or at KelleyKoehler.com, a collection of all things housechick-ish. Despite her engineering background, Kelley enjoys translating complex technical concepts into understandable and clear ideas that are practical and useful to the striving real estate agent.

Anger, Revenge, and Social Media

Anger, Revenge, and Social Media

I was talking with a pal the other day.  My pal was ticked, having been treated rudely by someone they were doing business with.
Oh, were they ever ticked.  Wanted some justice.  Seemed ready to whip out their whuffie and take this person to task…

Becoming Super, One Click At A Time

Becoming Super, One Click At A Time

I picked up my mail at the office the other day and discovered I had won the "gigabyte" award.  I must’ve missed the office meeting where they handed out the certificate, but clearly, my technical skills had been unveiled to the rest of the…

Thoughts on Site Design

Thoughts on Site Design

I’ve been doing some thinking recently, going through some of my favorite techno-geek/online persuasion books in preparation for my talk over at REBarCamp in New York next week.  And I’ve also been in an extended conversation with a friend about a new site design. …

Optimizing your AdWords

Optimizing your AdWords

Back to AdWords.  If you’ve been following along, you’ve now a set of ads and keywords, which you can enter, bid on, and generally have at it. 
So now what?
Now – you reduce your spending.  One way to do that is to improve…

Google Adwords Advice

Google Adwords Advice

Quick Review:

Why use Adwords?
A quick Vocab Lesson and Overview
Writing good Text ads

And now: Selecting Good Keywords
So you’ve made your ads.  Now you need to make a list of words and phrases – a list of keywords – for which…

10 day real estate social media plan

Great 2.0 Tools for Agents

Featured Genius Writer

Janie Coffey

Consumerism, Geo-mapping columnist

For over 20 years, Janie Coffey has been devoted to the real estate industry ranging from development and construction to home sales. She is the co-owner of sister companies Papillon Real estate and Papillon ReDevelopment in Florida. Her unique background includes undergraduate work in historical preservation all the way up to her current graduate work studying Atlantic History with a focus on the history of business and technology. Janie writes about geotechnology and consumer behavior and real estate, and you can read her real estate column here or catch up with her on Twitter.

Real Estate Articles by Janie

Featured Genius Writer

Brandie Young

Marketing columnist

Brandie is a highly respected marketing professional who has held senior level positions with Fidelity, GE and numerous startups, leading to her current work at MarketingTBD which she co-founded. Brandie is not only an investor but was raised by a real estate broker, so her love of the industry runs deeply. You can find her marketing column here on AG or get to know her sassy personality by following her on Twitter.

Real Estate Articles by Brandie

Recently featured writers:
Ines Hegedus-Garcia, Real Estate Columnist
Jack Leblond, Real Estate SEO Columnist

Upcoming featured writers:
Greg Cooper, Political Columnist
Ken Brand, Real Estate Marketing Columnist
Gwen Banta, Real Estate Humor Columnist
Fred Glick, Real Estate Opinion Columnist