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Michael Bertoldi
Michael is a copywriter turned social media maniac who digs marketing. A graduate of the University of Alabama, he has a degree in advertising with a minor in psychology. His theory: combining traditional advertising and old school values with the technology of today is a great way to go about your business. So what’s he doing here? He’s a real estate agent trying to find his way. He’s taken his license and marketing ideas to @Homes Realty Group in Huntsville, Alabama. He’s here to learn from you, the AG community, and hopefully share useful information with you in return. You can find Michael talking marketing at MichaelBertoldi.net and his real estate blog is ThisisHuntsville.com
By Michael Bertoldi on August 4, 2010
Perhaps the most important tool we have as real estate agents is the ever revealing CMA. It means a lot to our profession doesn’t it? If we’re going to show sellers what their property is really worth, we need a good CMA. If we’re going…
Posted in Marketing | Tagged CMA, Marketing |
By Michael Bertoldi on July 19, 2010
In my short four month career as a REALTOR®, I’ve become more and more familiar with the processes and activities of this job. Now, I’ll be the first to admit that sometimes I don’t understand things, but when that happens, I ask questions – plenty…
Posted in Coaching |
By Michael Bertoldi on May 28, 2010
Yes, I’m a new agent…
It’s pretty clear that I’m new at this real estate thing. I’ve got lots of questions. Perhaps more of a rookie indicator than my questions are my answers, which go a little something like “Let me get with my broker…
Posted in Opinions | Tagged Brokerage, New Realtor, real estate professionalism |
By Michael Bertoldi on May 5, 2010
Challenging the status quo
I am the smartest man in the world, for I know one thing, and that is that I know nothing. Give yourself a few bonus points if you know who I just quoted and consider that my disclaimer. I’m about to…
Posted in Real Estate | Tagged Marketing, real estate open house |
By Michael Bertoldi on April 22, 2010
As I reflect on my first 10 days as a Realtor, I could give you a long story about the events that occurred in that short span of time. Or, I could simply give you a selection of random thoughts from those 10 days and…
Posted in Real Estate |
By Michael Bertoldi on April 6, 2010
Yes, that dreaded exam is finally over! I’ll admit, I was prepared to take it two, three times if need be. What a blessing it was to walk out of that testing facility with excitement. And as of yesterday, my dues are paid. I am…
Posted in Real Estate | Tagged New Realtor, real estate license |
By Michael Bertoldi on March 18, 2010
Is There a Secret Handshake or Cool Club I Should Know About?
As my real estate licensing test date approaches, so does responsibility and opportunity. I think I’ve got a few things going for me. They would include an advertising background, a great company to…
Posted in Real Estate | Tagged networking, New Realtor |
By Michael Bertoldi on March 5, 2010
So, I know you’ve been watching the TV Guide channel trying to see when you can catch the next installment of “Are You Sure You Want to be a Realtor?” when you realized you got caught up in the re-runs above and missed the channel…
Posted in Real Estate | Tagged buyers agency, listing agency |
By Michael Bertoldi on February 17, 2010
Writer Debut
Please welcome Michael Bertoldi:
Please welcome Agent Genius’ new writer, Michael Bertoldi who has spent many years in the marketing sector and is now *almost* a real estate professional. We met Michael on Twitter where we talked about technology and college football (see,…
Posted in Real Estate | Tagged license exam, Real Estate |
Realtors – how to get some buyers off of the fence right now
Translating Twitter speak and garnering retweets
Minimum commission policies: good or bad business?
The silver lining in the real estate sector – home prices are up
The top ten American cities for raising your family
