What I Discovered
A few short years ago when I was doing my original research for shaftingrealtors.com (when I first became enraged with Realtor.com) I found something very interesting. There was a site (a rather stupid looking site with an even more stupid, long and impossible to remember URL) hosted on AOL that was beyond critical of Realtor.com. That site is no longer up (and I have since removed shaftingrealtors, when NAR politely asked me to). What was interesting was that it was impossible for me to find the person who had put up that site on AOL. Their name showed up nowhere on the site – or anywhere else. They were afraid of reprisals from NAR.
As recently as fall of 2006 I had numerous people writing to me, telling me I was “very brave” to openly speak out against NAR’s handling of Realtor.com.
Things have changed…
My my, how the playing field has changed. No one writes stuff like that to me, anymore. Seems the only thing stopping anyone from saying anything these days is they are busy trying to make a living (that thing NAR is supposed to actually help us with). Thanks to Jim Duncan for unearthing these gems from Realtor.org.
For nearly a decade, REALTOR.com has helped REALTORS® thrive in the Internet age.
REALTOR.com was created to be an Internet site that would always be owned and controlled by REALTORS®
Protected members against business models intended to disintermediate them or force unfriendly tariff models upon the industry
No “For Sale by Owner” properties may ever appear on REALTOR.com
It would be wonderful if the four quotes above were actually true. Unfortunately, they are not correct statements. But it doesn’t have to stay that way. I believe NAR is populated by nice people who will wind up doing the right thing. Even if it takes a while. I also believe I have a lot of company now. So there is light at the end of the tunnel.
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Consumerism, Geo-mapping columnist
Marketing columnist
Spot on Russell. Visionaries like you are leading the way to the way back.
I recall when NAR first allowed Realtor.com to post FSBOs and there was just a mild murmur in my neck of the woods. At the time, I was with a small local firm – albeit one with an established reputation. I looked to my broker to take the lead and let us all know what we should be doing. Fast forward and I’m with a national brand, national resources, extensive training, and a focus on staying ahead of the competition. I now take it upon myself to educate my broker (and our market center) – whose schedule may not allow her the leeway to navigate these posts. Keeping my fellow associates at the firm informed about the NAR issues is my way of ensuring they can make the choice to have their voices heard on this and other outstanding forums.
If it was not for your diligence – and that of the many other contributors and commentors on this and the host of other informative sites – the rest of us would continue to plod along in lock-step with the old guard.
Navy Chief, Navy Pride
If and when you turn out to be mistaken – and believe me, I don’t want you to be mistaken – this quote will resurface for ridicule:
“I believe NAR is populated by nice people who will wind up doing the right thing.”
Of course, by then you will probably be beyond caring!
Thanks for being uplifting!
I’m with you on this one. It is because of you and several other members of AG that many others, including myself, think there may be hope.
I have always had mixed emotions about NAR, believing that it is more of a money pit than a trade organization seeking to benefit its members.
Russ, you are to optimism what Chicken Little is to panic.
Russell: That is one helluva cat skin on your closet floor!
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Russ, the crazy thing is that I’ve now been accused of being a NAR cheerleader as well as a NAR hater. Ironically, I’m not a member so I shouldn’t even care, but I care about the industry, I care about consumers and ultimately what people may not understand about you is that you feel the same and if NAR functions well, there’s no obstacle to this. So for those who don’t know Russ, please understand that he (as well as the rest of us here) just wants NAR to function well so the industry can thrive and consumers can benefit.
When NAR does a good thing, we cheer. When NAR puts up walls, we jeer. I chose not to whine over beers about it, I’m with YOU in mobilizing the crowd to become more educated and to KNOW what’s happening BEFORE the wool is pulled over their eyes.
Yes – let’s boot all the alternative business models off Realtor.com!!! No more flat fees, no more “discounters”, no more fsbos (listed with flatfee)… lets just lock up all the info and force the public to deal with full service traditional brokers. Heck why don’t we restrict the display of “street address” too, that way the buyers will HAVE to contact the broker. Forget all the stuff about transparency.
Oh wait … what about the DOJ Antitrust Ruling… oh well I guess we cant
As I heard someone else say on here… the horse is out if the corral. Done. Move forward now.
Fred – I really couldn’t care less about the alternative models on Realtor.com. Personally I think it’s offensive to let FSBOs post on there.
Furthermore, my biggest beef with Realtor.com is that it is SO limited unless you are willing to pay mucho bucks….when other sites like Zillow and Trulia give you so much more free.
Have I gotten any business from Zillow or Trulia? No idea – people don’t know what site they found me on.
Have I gotten any business directly from enhanced listings on R.com? A few inquiries, and sold one listing myself, an office worker sold another one of my listings. In two plus years, I have had two sales that were directly a result of R.com.
Wow. Pardon me if I’m underwhelmed. I would expect a much bigger ROI from the “#1 Real Estate Site in the World.”
I, too, have been accused of being a NAR hater – not so! I believe Realtors should have the same rights to publish our information as R.com. I do not see any benefit from R.com, Trulia or Zillow, not because I don’t like them, I’ve just never seen any business from it.
None of it is actually free – it costs us everyday. The wool is sufficiently in place over many eyes!
NAR’s decisions about the internet have been absolutely HORRIBLE (yes, I’m screaming).
First they let a company founded by a guy who is still on trial for fraud to use the “Realtor.com” domain name!
http://www.sfgate.com/cgi-bin/.....SUF57V.DTL
Even more unbelievable, NAR still lets that same company (under a new name, Move Inc.) have the contract to provide NAR’s Realtor.com web site.
That was bad enough but then in 2003 NAR’s leadership created a blatantly illegal internet policy which the Department of Justice jumped on, of course… but not until after the DOJ warned NAR for a long, long time they were going to jump on it. By taking on the DOJ and losing, those rocket scientists at NAR did more to hurt the image of Realtors than any image-building B.S. NAR has ever aired. Thanks guys.
http://realtytimes.com/rtpages.....assess.htm
http://realtytimes.com/rtpages.....oubles.htm
“Cendant Real Estate Division CEO Richard Smith, along with other franchise leaders, including Dave Liniger of RE/MAX International and Bill Powers of Realty Executives, lobbied the NAR for a broker opt-out option that would enable brokers to choose which VOWs would be able to publish their listings.”
Today, I suspect Byzantine NAR politics explains why NAR lets Move.com provide the Realtor.com web site for NAR. I suppose gross incompetence is another possible explanation (look at NAR’s internet track record). And bureaucratic inertia is certainly a factor.
NAR should ask Zillow, Trulia, Google, et al. for proposals on what they could do if they were to provide the Realtor.com web site for NAR.
I have absolutely no doubt that Realtors would get phenomenally better results at phenomenally lower prices with a different vendor providing the Realtor.com web site for NAR.
Ya know, things are tough out there guys and NAR is absolutely wasting what could be a spectacularly useful tool for Realtors by giving the contract to Move.com.
On the other hand, Move.com would be very unhappy if they lost the NAR contract.
I have to agree with John, is NAR the problem or is it Move Inc. Think about it folks, who couldn’t take an Internet property like Realtor.com and put it to good use? God only knows how much money they blew on the Activerain debacle. That money could have been spent on attracting more home buyers if nothing else.
NAR, ABR, XYZ…all the $400/year orgainzations with a zillion (forced) members.
I never “donated” so much money to nothing in my entire professional life, prior to becoming an agent.
RM
It is hard to gain alot of business from R.com, Trulia or Zillow without paying an arm and a leg. I get better results from my own personal site. It would be nice if NAR would hold themselves to their own quotes.