As real estate professionals, you already know that the number one way to sell a home is to price it properly and the number two way is to market it properly. In our continuing series highlighting quality real estate photographers, we aim to reiterate that number two (proper marketing) is most impacted by photography.
Given that almost all home searches start online these days, every first impression matters and it’s less about the agent than the presentation of the home. We know many agents take their cell phones to a home and call it “real estate photography” but we maintain that for such a low cost, high quality professional photography should be a part of every single real estate listing.
Florida real estate photographer Peggy Taylor illustrates one of the true values of the craft- editing. It’s not just whether you can hold a camera steady or get the composition correct, a professional can edit photos to look more as they appear in real life.
For more of Peggy Taylor’s work, visit her website.
Other photographers showcased on AG:
Lani is the COO and News Director at The American Genius, has co-authored a book, co-founded BASHH, Austin Digital Jobs, Remote Digital Jobs, and is a seasoned business writer and editorialist with a penchant for the irreverent.
mason
February 13, 2011 at 10:47 pm
WOW! A picture may be 1,000 words, but Peggy sure can amplify it even more. I’ve now got a lot more homework to do in order to get my photos up to her level đŸ™‚
MH for Movoto
February 14, 2011 at 1:58 pm
These are beautiful – but there’s just no way these rooms look this good in real life. That’s not a criticism, though – as with many forms of representations of things, you have to go the extra mile in order to make up for the fact that your viewer isn’t there in person.
Thomas Carnes
February 14, 2011 at 2:39 pm
Looks like she even does windows.