Benn Rosales

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Founder of Agent Genius Magazine, national real estate opinion site. Benn's focus has always been improving the consumer experience by working to improve the real estate industry, so needless to say he's not scared of controversy, standing out or making an impact. He dreams of a life where sleep isn't physically necessary and a Starbucks barista makes house calls in order to focus more on helping you and your startup to capture and build on the moment.

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5 Comments

  1. David G from Zillow.

    After attracting some ridiculously stupid trolls on curbed.com yesterday, I couldn’t agree more with your sentiment here, BR. I must say though that I prefer a social solution to this problem – IP’s are too easily masked.

  2. B. R.

    I think both are required. ip & social identification especially in forums & blogs. The social takes time for a consumer to grow loyal to your brand. An ip address- who cares unless you have something to hide.

  3. Lani

    I think this is a good idea because there are a few companies that survive on injecting negative PR on blogs through “anonymous” commenters or commenters with fake names or false links.

    In the spirit of transparency, please install that plugin on my page (since you are my php genius) when you get it because the people who make the rounds will be easily called out.

    Sorry to the people who comment anonymously; feel free to email the blog host directly and tell them your feelings about conversing without the IP- the host can always copy and paste your comment for you. But, chances are that the Megatrons of Blogging (negative PR spinsters) will simply fall off. And that’s a good thing.

  4. B. R.

    I think this is a good idea for political blogs as well after 2002 2004 2006 and now 08 election cycles. It would be nice to have a way of knowing more accurately who/from where/with what possible motives the comment is being made.

    Forums must do this and include a social mechanism that further protects the true and natural flow of a conversation. Comments that come complete with a link to their site are less concerning unless the site linked is a junk site with no content- this is challenge that the big media giant zillow could solve for the masses in the quest for true transparency.

    John Mackey at whole foods is a great example of why all forum of online communication must be properly vetted.

  5. Donovan

    I appreciate the link love, thanks!

2 Trackbacks/Pingbacks

  1. A Call for ALL to Participate in Blog Transparency «

    [...] Realtor Genius tweaked some code on my Word Press that shows a commenter’s IP address by their name in hopes [...]

  2. Realtor Genius - Why I Think Some Will Protest Blog & Forum Transparency

    [...] can imagine a million + 1 reasons some will be stubborn about making comment ip addresses public.  But a few sinister ones come to mind.  I’m not saying this about anyone or any company in [...]

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