By Gwen Banta on March 19, 2010
In case you missed all the fun, last week I hosted a virtual real estate discussion in the Redhead Lounge. This second installment includes the same illustrious crew: Brandie Young, Ken Brand and Paula Henry, as well as two party crashers, Joe Loomer and…
Posted in Friday, Highlights, Marketing, Marketing, Opinions, Point & Purpose, Public Relations, RE Moments, Real Estate, Realtors, Silly | Tagged Marketing, Point & Purpose, Public Relations, Real Estate, Realtors, Sales
By Jonathan Benya on March 18, 2010
I’ve been using VFlyer now for several years as a way to syndicate my listings and also to create email blasts, property fliers, etc. etc.. I’ve been a long time fan of the service, largely due to the flexibility and professional appearance of their product. …
Posted in Marketing, Marketing, Real Estate | Tagged craigslist, Marketing, vflyer
By Gwen Banta on March 12, 2010
Folks, I have compiled the first in a series of helpful discussions between three leaders in our industry…and moi – the court jester. This first installment includes the following illustrious crew: Brandie Young, Ken Brand and Paula Henry. They were directed to answer my…
Posted in Coaching, Coaching, Friday, Highlights, Marketing, Marketing, Opinions, Public Relations, RE Moments, Real Estate, Realtors, SEO, Service, Social Media | Tagged agentgenius, Coaching, Marketing, Public Relations, Real Estate, Realtors, Sales, Service
By Gwen Banta on February 26, 2010
It’s amazing to me how so many agents cannot spell the names of the towns and areas they represent. I, of course, am here to give you not only the proper spelling, but the history of these woe begotten areas. If any information seems…
Posted in Friday, Highlights, Marketing, Marketing, MLS, Opinions, Real Estate, Realtors, Silly | Tagged humor, Marketing, MLS, Real Estate, Realtors, Sales
By Lani Rosales on February 22, 2010
Do You Hand Write Notes to Clients?
Last week, we asked if you hand write notes to clients to get a feel for how much digital communications has or has not taken over some traditions in the real estate space such as following up with…
Posted in News | Tagged Marketing, note writing
By Lani Rosales on February 22, 2010
Keeping it simple
This week, I came across a listing in the MLS whose description began with “This is a doll house.” I wrote about it here on AG and highlighted the negative responses of the public to the copy. I encouraged people to run…
Posted in Marketing | Tagged blogging, copywriting, Marketing
By Lani Rosales on February 20, 2010
Interesting choice of words
For those of you that don’t know me, I’m not a Realtor (nor have I ever been), but until 2009 I was the Marketing Director at an independent brokerage here in Austin. I came across a listing today online and the…
Posted in Marketing | Tagged copywriting, Marketing
By Gwen Banta on February 19, 2010
Attention all salespersons: It’s time to take a test to determine how good a salesperson you really are. Could you sell a house that’s a 10 on the Suckometer? If you get all the answers right, you will receive a can of Spam. Or…
Posted in Friday, Highlights, Marketing, Marketing, Opinions, RE Moments, Real Estate, Realtors, Silly | Tagged humor, Marketing, Public Relations, Real Estate, Realtors, Sales
By Lani Rosales on February 18, 2010
It’s not that complicated
For years, we’ve been reading about and studying Augmented Reality and we’ve even written a bit about it, but it’s an easy phrase to overlook because it sounds so technical and like science fiction, it really is a poor phrase for…
Posted in Tech | Tagged augmented reality, Marketing, real estate augmented reality, Technology
By Lani Rosales on February 16, 2010
Scientists have proven the following:
In an era of a terrifying economy and a feeling of general discontent with friends, neighbors or even yourself losing their homes, hiding their cars, cancer diagnoses, failing businesses and overall hurt, it can be tough to operate normally whether…
Posted in Coaching | Tagged Marketing
